In this review of Reputation.com CEO Michael Fertik’s The Reputation Economy, Forbes contributor Richard Eisenberg goes over some of the key concepts in the book.
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Reputation.com Founder Michael Fertik discusses his new book “The Reputation Economy” on Bloomberg TV's “In The Loop.
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In early 2006, Michael Fertik was in Louisville, Ky., finishing a clerkship at the United States Court of Appeals for the Sixth Circuit, when he noticed that people and companies were increasingly being pulled online without their consent, through cyberbullying and theft of personal data.
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Michael Fertik (Nueva York, 1978) cambió Kentucky por la bahía de San Francisco por una chica. Dice que le salió bien la jugada, allí lanzó en 2006 Reputation.com.
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Imagine an Internet where unseen hands curate your entire experience. Where third parties predetermine the news, products and prices you see—even the people you meet.
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